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PREVIOUS DESIGN INDUSTRY WORK (A BIT LESS ECO & ETHICAL!)

My early career did not follow quite such a green path, working at London agencies for the likes of Nestlé, Tetley and Sainsbury's. I DID However gain a large amount of knowledge and experience which I now use to help some slightly nicer, healthier, less domineering brands...

Brand Identity & Architecture

Brand Identity and Brand Architecture for Tetley Tea, which had become dated and lacking freshness.

Branding for Johnny Walker

Redesign of the outer packaging for Johnny Walker Black Label, adding more premium cues through simplicity of layout and contrasting print finishes.

Sainsbury's 'Natural' Kids Sweets

Sainsbury's range of kids sweets used natural ingredients, so I put the sweet in it's 'natural' environment!

Quality Street Rebranding

Adding some 'magic' back to the brand.

Potters Herbal Remedies

Re-inventing a 'modern heritage' feel for a 200 year old brand!

Veet Rebranding

I decided to use silk to represent both the smoothness of the skin and also how your clothes feel on you after using the product.

Rebranding of Rowse Honey

Brand design concept for Rowse, who wished to appear less manufactured and more natural.

Rebranding of Rowse Honey

Brand design concept for Rowse, who wished to appear less manufactured and more natural.

New Brand Range for Twinings Tea

Brand design concept for Twinings newest and most premium range of teas. The styling was inspired by expensive high-end fragrance packaging.

Somerset Brie

Having spent two years studying at university in Somerset, I wanted to communicate the rolling hills and open expanse I missed so much, in a simple monotone logotype.

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